Architects: Filipe Melo Oliveira
Area: 59 m²
Year: 2014
Photography: João Morgado
Client: The Lisbon Walker
City: Lisbon
Country: Portugal
The Lisbon Walker flagship concept store, designed by Filipe Melo Oliveira, is a premium concept brand centrally located in downtown Lisbon. This store brings together the finest of Portugal, focusing on men’s shoes and wine, as well as belts, accessories, and other concept items, all designed and produced in Portugal. Completed in 2014, the 59m² store showcases products in a clear, objective, and authentic manner.
The Lisbon Walker Flagship Concept Store by architect Filipe Melo Oliveira represents a novel approach to retail design in Lisbon’s downtown. The objective was to create a space where products are exhibited clearly and objectively, showcasing the best of Portuguese craftsmanship.
The core architectural concept revolves around the symmetrical and straightforward presentation of shoes and wine bottles, making them appear as if floating on the walls. This minimalist display strategy ensures each product is the focal point without unnecessary distractions. Symmetry, simplicity, and the truth of materials guided both space and furniture designs. The store’s top dark grey wall prominently features the brand name, welcoming customers. Beneath this, the main counter exhibits various accessories. On either side, vertical showcases present belts and other concept items.
The sidewalls, painted white, create a backdrop where shoes and wine bottles seem to float, enhancing their visibility. A rounded black leather bench in the center of the store subtly recalls the brand logo, reinforcing brand identity in a functional piece of furniture.
Material choices were integral to the store’s high-end industrial aesthetic. Black and light pinewood, stainless steel, black leather, glass, white stucco, limestone, and concrete work in harmony to highlight each product. These materials were chosen not only for their aesthetic appeal but also for their ability to support the minimalist and honest display of the products.
Filipe Melo Oliveira’s design philosophy for this store emphasizes an industrial style with high-end finishes, creating a sophisticated yet straightforward retail environment. The use of natural and industrial materials aligns with the store’s aim to present products in their truest form, without unnecessary embellishments.
The Lisbon Walker Flagship Concept Store stands as a testament to Portuguese design and craftsmanship. Through its minimalist design, thoughtful material selection, and clear display strategy, the store offers a unique shopping experience that highlights the quality and artistry of its products.
Project Gallery
Project Location
Address: 68 Madalena Street, 1100-319 Lisbon, Portugal
Location is for general reference and may represent a city or country, not necessarily a precise address.
